Shot type and movement: Movement of the camera is swift and aggressive, which matches the style of the music. Shot type mainly focuses on lead member, ECU. Small studio- long shots are cannot be achieved in the confined space.
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This close up shows the band members suggesting that this is a performance music video. The instruments are also shown implying that this video is of the rock/pop genre. Lighting and shot type is simple, possibly a hand held camera. Purely about the music, not the effects.
Music/Lyrics: No lyrics at this point, random dialogue.
Edit & angles: Cuts are very quick, no more than a few seconds. In keeping with the style of music. Aggressive. Represents a stereotypical view on the younger generation. Many different angles used, achieved by use of hand-held camera most likely. Again, typical of the age group that the video is aimed at. The band leader is given more importance- he is often viewed from a low angle, whilst other members, from a high angle, giving the leader more power than the others. The quick cuts and wide range of angles combined is again, stereotypical of the age, a bit mad and energetic.
Mise-en-scene:
Analysis
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Clothes worn are smart/casual, stereotypical of the younger generation- reflects attitude of them and their music. Also linked with the set and video, no fuss, no fancy special effects, the video is purely about the music. No make-up, character’s because there isn’t a storyline. Just the band performing. Lead singer/band member usually the main focus in frames.
Music/Lyrics: “Another variation on a theme
A tangle on the television and the magazine
D’You reckon that they do it for a joke?
D’You reckon that they make ‘em take an oath that says:”
Sound:
Analysis:
Dialogue for the first thirty seconds of the video as they prepare for a recording session. Laid-back attitude backs a stereotypical view of the younger generation. Instruments used are also representational of the age group of which this video is aimed at- 16-30 year olds.
The redundant and entropic features of a selected music video – Jon Lajoie WTF Collective 2
·Both predictable and unpredictable representation of rappers. For example, the likes of “MC Confusing” wear typical rapper-style clothing. However, other MC’s such as “MC Historical inaccuracy” have a smarter look. This smarter look is predictable of academic men. This adds a comic element to the video.
·Redundant- Predictable in terms of set. Streets of working class, rough areas.
·Redundant in terms of video structure, the lyrics begin within the first few seconds of the video. There isn’t a strong storyline, like most rap music videos.
·Redundant- The camera angles are predictable in terms of a rap video- a wide and random variety of them.
·Redundant- In terms of editing, a lot of straight cuts, quite fast.
Jon Lajoie- Everyday Normal Guy
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·Redundant- Predictable costume- typical of the genre being portrayed, Setting is stereotypical of music genre- deprived, working class areas
·Entropic in terms of structure- cuts to a random clip of him complaining about his back half-way through.
·Again, predictable in terms of lyrics starting position, within the first few seconds of the video.
Arctic Monkeys - Fluorescent Adolescent
·Entopic; set, costumes, no performance based scenes or artists featured, some dialogue shows up on screen backing storyline and meaning
·Redundancy;
·Lyrics start/stop point is predictable of the majority of pop/rock music videos, start music/lyrics within the first few seconds, end music/lyrics at the end of the video.
·Bit of a storyline/meaning to the music video, typical of pop/rock genres.
The Verve – Bittersweet Symphony
·Entropic;
·Video action- just one of the artists walking down a long street with no change in camera angle.
·There isn’t much in the way of lyrics, making this video unpredictable- main focus is on the video and the music- which is adapted from a classic piece.
·Redundancy;
·Like most music videos it questions or carries a message- this video questions life “What’s the point?”
·In terms of setting, it is fairly predictable of the type of artists that they are. Rock/pop band- typical use of working class areas.
My name is Jack Purkis and this is my new blog for A2 Media. I shall keep you all updated with the progress of my coursework, which involves creating promotional materials for the release of a new album. The materials include a music video, a digi-pack and a double-sided magazine article.
We have emailed our selected artist - George Barnett - asking for permission to use his song 'Sierra Planes', and I am pleased to say he has given us permission.